iQ: 29K Campaign

Overview

For iQ Online's latest 29K campaign, our team took charge of the entire creative process from concept development to final execution, delivering a cohesive multi-platform campaign.

We began by crafting the core campaign narrative, centered around the simplicity and clarity of iQ’s 29K offer. The message was brought to life through a hero video, for which we handled everything end-to-end: scriptwriting, voiceover direction, music and sound effects, editing, and color treatment. The tone of the video was designed to feel  modern and trustworthy, aligning with iQ Online’s established brand personality while reinforcing the value of the offer.

Visually, we designed a complete set of campaign assets, including app and web banners, Google Display Ads, and social media visuals, all maintaining a consistent visual rhythm and color language.

The result is a campaign that feels strategically and aesthetically unified, showcasing iQ’s offer through a creative direction that balances professionalism with clarity in order to connect seamlessly with its audience across every touchpoint.